Receive Updates:

  

POST ARCHIVE

Archive for December, 2005

Learning 2.0: How blogs, rss and the networked information economy are going to change everything about how you work

Friday, December 9th, 2005

“Teaching
People How to Learn”

Although you may not yet realize it, we are on the verge of a huge
change in how we manage learning and information. This is the focus of our work now at the Otter Group. We have been
working on a number of very interesting projects that involve a wholly
new approach to designing and producing learning programs. We have learned a
lot. In light of one of the key principles of what we are calling
Learning 2.0: Learners become teachers, it is time for us to start to teach.

We like to think of Learning 2.0 as a new “system” for learning that is
built on web services interoperating through open standards and
application programming interfaces. 

The tools are rapidly
advancing and they will continue to radically improve over the coming year as
Microsoft, Google, and Yahoo start to battle it out for control of the
new world of aggregation and information management. Microsoft has
signaled this shift in the language it has chosen for its new operating
system: Vista. While “Windows” looked inward and down into the personal
hard drive, Vista looks up and out into the wide world of information
on the horizon (and beyond…). Google is moving the other direction
with its new Google desktop program, which links the wide world back to
the desktop. They are both moving towards the same idea of the desktop
becoming a center for managing aggregation, information sharing, and
connections with other people and information.

Blogs and blogging
were the beginning of our journey into this new world. And they
represent a new paradigm for what we believe will be the software and
communications model on which the networked information economy runs.
Blogs are the beginning of giving form to enormous information flows we
now need to manage. Blogs and the “publish/subscribe architecture” on
which they are built, offer things that will be critical to work:
convenience, ease of use, a common format and language, information
aggregation and filtering, and persistence and searchability.

A desktop aggregator is another tool. It's what you might call “Tivo” for your desktop.

Our Learning 2.0 services will help you reorganize your electronic
learning into a cheaper, better, faster, system. A typical project includes:

Setting up aggregators for your employees that are
populated with channels for learning.

Then, using weblogs, podcasts, and persistent search we will help you
develop new ways to produce content for these channels:

Our Learning Directors will help you manage these new learning networks
so that you achieve your objectives.

Please contact us for further information about how you can transform
learning in your organization.

To read further, please take a look at “The Path to Learning 2.0
(link)

Services we provide: Podcasting

Thursday, December 8th, 2005

We are now using podcasting as our primary means of delivering
multimedia content for learning programs. To that end, we have
developed a set of podcasts which are designed to provide simple,
sequenced information about a variety of topics. We currently have
three podcast series running:

Negotiating Tip of the Week

with Josh Weiss

Innovation Tip of the Week
with Eric Mankin

And

Learning 2.0 Tip of the Week

with The Otter Group

Each of these podcast series can be accessed via the web through our
podcast blogs or via the iTunes music store podcast area.

We also offer learning services in conjunction with these podcasts. We
can distribute them inside your organization. And we can build
interactive learning programs as simple as Q&A
with the experts or as complex as full fledged electronic seminars.

If you are interested in exploring how your organization can use our
podcasting services, please write to us at podcast@ottergroup.com.

If you are an expert and think your content would fit into our series,
please write to us at podcast@ottergroup.com

And thanks for listening.

To read more, please take a look at “Podcasting for Learning.”

Featured Client: Rendezvous Central Square

Thursday, December 8th, 2005

When we heard that Steve Johnson was going to open a new restaurant in
our neighborhood, we asked him what he was planning in the way of a web
site.

He was looking into developing a “traditional” web site that would
provide customers with information about the restaurant. We suggested
he do the web site as a weblog instead. We explained that he could
have all of the features of a web site plus an interactive forum for
explaining his food philosophy and menus. He was persuaded and the
Rendezvous
Central Square weblog
was born.

Now Steve can readily update his menus and post his thoughts on what is
being served at Rendezvous. He's got a place for people to comment on
his menu (so far all the comments are raves…). As he starts to get
press for the restaurant, he'll be able to post all his coverage in one
place. From the weblog back end, he can quickly check the statistics on
weblog traffic. Since opening in mid-November, the weblog has had over 27,000 pages views. He's got a link to his online reservation system,
Open Table and full-text search of the site.

As Steve learned more about weblogs for business, he concluded that
there was no reason not to do his web site as a weblog.

Now we're pushing him to do cooking podcasts of his (and our) favorite
recipes….

Featured Client: Negotiating Tip of the Week

Thursday, December 8th, 2005

Our first foray into podcasting has become successful beyond our
wildest expectations. It really is a model for how to use podcasting
for learning. Here's a snapshot of how it works:

Each week Josh Weiss, Associate Director of the
Global Program on Negotiation at Harvard's Program on Negotiation,
posts a 3 to 5 minute podcast about some aspect of negotiation. Josh
has analyzed some negotiation tactics like “first offers,” and “split
the differences,” and has covered topics like negotiating styles and
fairness. He has included a couple of interactive scenarios where he
explains a negotiation scenario to his audience and solicits ideas for
how to resolve the situation. In subsequent podcasts, he then follows
up and shares these solutions.

Since its inception in early April, this series has had over 45,000
downloads. It is popular and successful for a very simple reason: it is
really useful and very well done. Josh Weiss is great and worth
listening to and revisiting. We find ourselves listening to the
podcasts on airplane trips. We negotiate all the time and know these
tactics well, but we always find something new and interesting in the
podcasts — even those we have heard
before.


Description.
Always include a brief description and a title for your
podcast so people can find it in the podcast directories and scan for
relevant content. Here are some tips on good podcasting from our paper,
Podcasting for Learning.” 

Keep it brief. Podcasts work best when
they are short and to the point. We recommend limiting the length of a
podcast to two to four minutes. Or, create a shorter and longer version
of the same topic.

Publish only high quality audio. Podcast
listeners expect clear, semi-professional audio. With many inexpensive
or free audio editing and recording tools, high quality audio recording
is within reach of even the smallest budget.

Publish regularly. Weekly or
bi-monthly– be consistent and let
listeners know when you will be away. Josh advises: “if you are going
to do a weekly podcast, you should have a lot of material in 'mental
storage.' When you get people to tune in regularly, you create an
expectation that something will be coming each and every week.”

Keep it free and open. Keep some or all of
your podcast open to the general public. Sharing knowledge with the
public can help raise your company's
profile as a leader and innovator in your industry.

Hit the directories. Make sure your
podcast is easy to find. People should be able to easily access your
podcast, either through your company portal, website, RSS, or desktop
program. iPodder and iTunes are free podcast aggregators that can be
downloaded on a work or home computer. E-mailing a link to the podcast
(or the podcast itself) is also a great way to deliver podcasts.

Use consistent/persistent notifications.
Use a combination of technologies to inform your listeners about your
podcast. Introduce the podcast on your company portal, weblog, and
through email.

For further reading, please see “Podcasting for Learning.”

Learning Services and Negotiating Tip of the Week

Tuesday, December 6th, 2005

Ottergroup Podcastmed-2

We are now offering learning services to complement our Negotiating Tip of the Week podcast with Josh Weiss, Associate Director of Harvard's Global Negotiation Project.

This podcast series has been running since April, 2005 and now contains 29 podcasts on a wide range of topics related to honing your negotiation skills and strategies. These podcasts have proven to be very popular with over 45,000 downloads since the series started.

You can offer the podcast series specifically to your organization. We will work with you to distribute the podcasts to your employees or associates. We can develop customized learning services around the podcasts–as simple as Q&A with Josh Weiss on the issues he is talking about in the podcasts or as complex as a full fledged electronic negotiation seminar series.

If you are interested in talking further about how you can incorporate Negotiating Tip of the Week with Josh Weiss into your organizational learning, please call Kathleen Gilroy at 617-973-9400. And thanks for listening.

Featured Client: Merrill Lynch

Monday, December 5th, 2005

In 2006, the Otter Group will implement our first full-fledged learning 2.0 model for high potential employees at Merrill Lynch.  Designed to foster innovation at Merrill, the program will link faculty, executives, and participants through a network of weblogs. 


Each program participant will be equipped with a video iPod and a desktop aggregator containing channels for program materials.  These channels include a portal channel that will feature highlights of the program; project channels for managing team projects; podcast channels for delivery of multimedia content by program expert Andrew Lo; and profile channels for background on each participant.    Innovation is achieved through greater transparency of ideas, better social networking, and more targeted delivery of critical information.

Clients

Monday, December 5th, 2005

Learning 2.0 Services | Pingware Weblogs | Podcasts | E-Learning


Featured Client: Merrill Lynch

Additional Clients:
CDM
PingWillauerKayaks - Outward Bound Expeditionary School, Thompson Island

Read more about Learning 2.0:
The Path to Learning 2.0
Learning 2.0 Tip of the Week Podcast

top




Featured Client: Rendezvous Central Square

Additional Clients:
Wellesley College Alumnae
Sutter Health Medical Advisory Group
Boston Realty News
ATA Cycle
Sudan:  The Land and the People

top



Featured Client: Negotiating Tip of the Week

Additional Clients:
Innovation Tip of the Week
Learning 2.0 Tip of the Week

Read more about Podcasting:
Podcasting for Learning White Paper

top



Featured Client: CDM

Additional Clients:
Charles Schwab
MIT Investments:  2001 to 2005
MIT Open Courseware
MIT Frontier Topics
Merrill Lynch: Integrity of Client Transactions
Merrill Lynch: Government Bond Training
Propagate Networks
UST/INSEAD: Master's of Family Enterprise Leadership
John F. Kennedy School of Government at Harvard University
The Philanthropic Initiative, Inc.: The   Heart and Mind - A Distance Learning Seminar
The Peter F. Drucker Foundation  for Nonprofit Management
JASON Academy: Science Literacy Education For Middle School Teachers

Read more about E-Learning:
Designing Collaborative E-Learning for Results White Paper

top

The Path of Learning 2.0

Monday, December 5th, 2005

We are writing and talking about Learning 2.0 as the focus of our new work. In a series of posts, I'd like to describe in detail what we mean by Learning 2.0 and how it will unfold and evolve. It now looks like there have been three dominant modes in how we have navigated the Internet. They are Browse, Search, and Subscribe. I began browsing in 1995 when all traffic on the web was flowing through Netscape's portal site. I have been trying to remember when I first started using Google. I think it was in the late 90s. Certainly by 2000, I was deeply in search mode. And I started using an aggregator in early 2004. Now I use my aggregator almost as much as I use search. And I use search inside my aggregator and persistent search, where I create an RSS feed from a search result that then is updated in my aggregator, through google, pub sub, and msn.

Charles Fitzgerald at Microsoft nicely articulated the benefits of subscription in his article, From Browse to Search to Subscribe:

But when you subscribe, software does things on your behalf. It automatically grabs stuff you’ve expressed an interest in (and in the future software smarts probably will do a pretty good job of finding things you might have an interest in). Discovery and navigation disappear once you’ve found something worthy of ongoing attention. Software bridges delivery with the consumption experience and lets you interact on your terms. With RSS, instead of having to visit a wide range of web sites in order to read blogs, people can subscribe using newsreader software that will retrieve and present those data feeds. You can read them at your convenience. They are available offline so you can catch up any time. You can sort or search them. Most newsreader software is pretty simple today as blogs are designed to be read by people. But newsreaders will get smarter and enhance the consumption experience….There are all kinds of interesting feeds that might be consumed by software, which then does something for us. Software updates and patches. Event calendars. Business data. Traffic flows. Search queries. Stock prices. All can be subscribed to as feeds and then software can party on that information to our benefit – personalize, analyze, visualize, manipulate, aggregate, synopsize, prioritize, etc. The subscribe model promises people a more valuable experience with much less effort. The old rallying cry of Information At Your Fingertips is no longer a dream. We all have access to more information than we could ever possibly process. The challenge now is sifting through oceans of information to get the right stuff and, equally important, then be able to take the appropriate action and do something with the information.

In the article, Fitzgerald references Tivo as another subscription model. When I talk about aggregation and subscription, I like to use the analogy of Tivo, but for your desktop:

Tivoslide.005-2

In his very good podcasts about aggregators on our Learning 2.0 tip-of-the-week podcast series, Glen Mohr explains how subscription can replace email and search. I think the subscription model is going to overtake the desktop and become the dominant mode for the foreseeable future. It appears that a war is brewing over the desk top real estate, as the desktop becomes an aggregator or the aggregator takes over the desktop. Google and Sun are teaming up on one side to offer a set of services to compete with Microsoft. Microsoft with its new office live is also starting to compete on the service side. And the name they have chosen for the new operating system, “Vista,” is an indication that they too see the desktop as aggregator. Windows looked down into the computer. Vista looks out to the horizon.

Blog Posting Tool Review: RocketPost

Monday, December 5th, 2005

Here is a recap of my first experience using RocketPost - a new full featured blog posting tool.

The Setup Wizard asks you to name the blog as you set it up. Why
doesn't it just retrieve the name when you give it the blog host
address and account info?

After asking you for the name of the blog, then it asks whether
you have a blog on the Internet. BlogHarbor is a choice but Blogware is
not. So for Blogware users who are not BlogHarbor customers, it is
confusing when it asks for a BlogHarbor user name and password which is
actually the Blogware user name and password.

It retrieved the entire list of all my Blogware blogs but then
only allowed me to choose one from the list to set up. I have a ton of Blogware blogs
that I maintain and just want to be able to set up all of them at once.

I chose my
internal company blog (the first one in the list) even though I had
entered Mohr Blog (my personal blog) at the first prompt, just to see
what would happen.

It asked me if I wanted to retrieve old posts so I told it to retrieve my last five posts. No posts were retrieved.

I tried the “Set up blogs” option from the Tools menu and
changed the name of the blog in RocketPost to match the name of the blog on Blogware. Still
not able to retrieve posts.

I set up my internal company blog. Still not able to retrieve posts for that either.

RocketPost has a far more robust editor than any other blogging client I have used.

  1. It counts words as you type.
  2. It allows you to attach a date and timme to your post so you can
    post to the past or the future. With BlogJet I have to post as a draft
    and then go into the Blogware interface to adjust the date before
    publishing.
  3. It has a strikeout formatting button - useful for corrections
  4. It allows you to insert Web Service tags such as Google or Google Images
  5. blogblog

    Glen Mohr

    The
    photo editor seems great but we'll see what it looks like when it
    posts. I set the picture here with as left justified and gave it
    margins of 10. For some reason the word “blog” was added on either side
    of the picture. Then I edited the picture and set the margins to zero.
    The words “blogblog” then moved to the top of the picture. Not sure
    where they came from. But just being able to edit a photo on the fly is
    fantastic.

  6. Another nice feature is the “continue reading break” except I'm not
    sure where the text goes that you type after the break. I would expect
    it to put everything above the break into the excerpt field and the
    full post into the body field.

Editor is very easy to use. I added a drop cap to this paragraph.

Here is a left pull quote that I did with one paste and click:Just being able to edit a photo on the fly is fantastic

I'm not sure how the spell check works becuase I wasn't able to get it to find any of my misspellings.

I'm going to try a file attachment as well becuase I've always had
trouble getting attachments and photos to come through to Blogware when
posting with BlogJet. glenmohr.JPG (4 Kb)
Ok

, that's a problem. When I insert a file attachment and then hit
return to go to the next line and continue typing, for some reason the
first couple characters of what I type following the file attachment
are added to the link to the file attachment - see “Ok” above.

I'm going to try the file attachment again: glenmohr.JPG (4 KB)

This time I hit two line breaks after the attachment link and that seemed to work.

Now I'll post.

As you can see, neither the photo nor the attached file came through.

Everything below the “continue reading” break did not make it onto the blog. I'm not sure where it went so I took out the break.

I just went back into the RocketPost editor, to add this.You can
easily tell if a post in the editor has been published becuase the
permalink shows up.

The feature that immediately caught my attention with RocketPost is
the abilty to post to multiple blogs at the same time. I haven't seen
this in any other blogging client and would be very useful. I tried to post this article to my internal company
blog and my personal blog at the same time but could not find any menu
choice to do that.

When I checked the RocketPost window that displays all my blogs, I
discovered that the old posts, only three instead of the five I had
requested, had been retrieved. Perhaps it just took a while. No option
there either to post to multiple blogs simultaneously.

The online help told me to add the URL for my blog to the images
settings to ensure that pictures get uploaded. When I went to do this,
I discovered it was already set correctly, so no help there.

I also can't find an option to switch blogs while I am editing a
post. I frequently start writing a post and realize I'm set to publish
to the wrong blog. With BlogJet I can just go to “manage blogs” and
change blogs without haveing to start over.

I called up an old post copied the text, started a new post for a different blog and pasted in the contents. Then I modified it and tried to post. RocketPost did not like this. It would not post and kept giving me an “internal error” message. Also it started using about 96% of my CPU's capacity until I shut it down.

So, RocketPost has a lot of nice features but is not yet working right for Blogware.

Learning 2.0 Podcast: Series on aggregators continues

Monday, December 5th, 2005

Learning PodcastWe have continued our series on aggregators (or newsreaders) with the latest episode in our Learning 2.0 podcast.

In the last episode Glen Mohr explained the basics of aggregators – what they do and why you should use one.

This week Glen explains how aggregators organize and filter to help you seek information more widely and use it more efficiently.

Next week’s episode will compare the features of aggregators to help you choose the one that’s right for you.

In the final episode we’ll explain how to take the next step: using an aggregator as a social networking tool. Aggregators are an essential tool for managing relationships with people in your personal and professional networks - helping you to

  • Develop larger, deeper social networks with more people from outside your organization
  • Know who to go to for critical information, and
  • Establish yourself as a source of advice and information

You can access the podcast from the Learning 2.0 Tip of the Week weblog. The podcast is also available on iTunes.


Close
E-mail It